Every week, interesting personalities from the world of finance and beyond share their personal preferences in our section Backstage.

What do you do first in the morning?

I take a moment for myself, take a deep breath an make myself a strong espresso… or even 2 – nothing works without it!

What ist he best thing about your job?

The variety! Not wo days are the same. I love meeting people, implementing exciting projects and expressing my creativity.

A moment that changed your life ?

Definitely : the moment I became a mother, the most beautiful and important thing in life.

What cars do you own ? Which is your favorite ?

I like elegant and practical cars. My current car is the Genesis GV70, an electric SUV model, rose gold color, top design and features – sustainable and very stylish.

What advice would you give your 20-year-old self ?

Trust yourself, stay true to yourself and listen to your gut feeling – even if not everyone believes in you.

What are you particularly proud of ?

Of my family. And the fact that I’ve always remained myself despite the publicity. And of everything I’ve achieved professionally after 19 years.

What was your biggest defeat ?

There have been setbacks – of course. But I don’t see them as defeats, but as important lessons.

What is your favorite wine ?

I love a good Ticino Merlot – preferably on a cozy evening with friends. My brother is a winemaker, I love his Ido.

Are you currently working on a project ?

Yes, always ! The third season of Fashion Taxi is currently airing. At the same time, I’m traveling between Germany and Switzerland for countless events and on the set oft he film Frontaliers Sabotage, which is coming to cinemas in Switzerland and Italy at Christmas.

What is most important to you at the moment ?

Balance – between career, family and time for myself.

What would be the biggest surprise for someone who had to do your job for a day ?

How much organization and energy goes into it. It often looks glamorous – but it’s hard work!

What is your personal drive?

My passion and the desire to inspire people.

What are you afraid of?

The loss of loved ones – that’s my biggest nightmare.

Your favorite watch brand?

I love Swiss watches – elegant and high-quality. Especially Omega.

What do your employees value most about you ?

My open manner, my sense of humor – and that I’m always fair

Your best investment?

My education, my house and genuine friendships. All three pay off in the long term.

Christa Rigozzi was crowned Miss Switzerland in 2006. Since then, she has been signed by renowned companies as a brand ambassador and influencer and can regularly be seen on television as a presenter and entertainer. She studied media and communication science at the University of Fribourg.